How authors can blog successfully for long-term platform and book marketing efforts, with tips for online writing, strong headlines, and good SEO.
I strongly advocate all authors start and maintain a website as part of their long-term marketing efforts and ongoing platform development. But it’s an intimidating project because so few authors have been in a position to create, manage, or oversee websites. Where do you even begin?
This post was first published in 2012 and is regularly updated. First things first: an author’s website, whether it gets much traffic or not, is foundational to your career. It offers readers as well as the media the official word on who you are and the work you produce. If you blog, then it can […]
One of the first choices you have to make for your author website is determining its theme or template. It sets the tone and even defines the site.
If you’re considering WordPress as your platform of choice, here’s what you should know as you prepare to build on it.
Web design expert Ron Bueker discusses the pros and cons of using WordPress and Squarespace to build your author website and brand.
What authors need to know about current marketing practices and emerging business trends in the book publishing industry.
How to Sell Digital Products & Services Directly from Your Website: Advice for Authors and Freelancers
To sell products and services directly through your website, here are a few services and tools to get up and running fast (no coding or tech help required).
Here are 10 questions to ask before you choose a Wordpress theme for your site.
Today’s interview is by contributing writer Kristen Tsetsi (@ktsetsi), who does every-other-Wednesday interviews for the 5 On series. Anyone who pays any attention to my Facebook feed knows that I’m more than a little happy with my newly revised website. I didn’t understand why, at first. After all, the previous (and free) template I’d been using did […]
Note from Jane: Today’s guest post is by Simone Collins (@SimoneHCollins) at ArtCorgi. See her earlier post on The Advantages of Author Portraits. Through my website ArtforAuthors.com and my company ArtCorgi, I help authors style websites and social media pages in a manner that best presents their personalities and writing style. All too often, I visit […]