I strongly advocate all authors start and maintain a website as part of their long-term marketing efforts and ongoing platform development. But it’s an intimidating project because so few authors have been in a position to create, manage, or oversee websites. Where do you even begin?
Plugins are one of the most wonderful and useful things about Wordpress. Here are some of my favorites for writers.
Pop-ups have long been despited by the Internet world, but the difficulty is: They work. Here’s how to implement them in a way that won’t annoy visitors.
The primary function and value of an author website is marketing related.
How to Sell Digital Products & Services Directly from Your Website: Advice for Authors and Freelancers
To sell products and services directly through your website, here are a few services and tools to get up and running fast (no coding or tech help required).
You’re not alone. Being told to build an online presence creates internal conflict for a lot of writers. This is the topic I tackle (somewhat obliquely) this month in my column at Writer Unboxed. Here’s how it begins: I’ve been reading with interest (and sympathy) the comments on Porter Anderson’s Unboxed post last week, where we see […]
What does it take to launch a new website and online community? A Q&A with author and entrepreneur Alexis Grant.
In this talk from the 2013 Midwest Writers Workshop, I explain the process of growing my readership since 2008, then share a few key principles I follow to make it an enjoyable and sustainable process.
Regardless of when or why you use Facebook, never consider it a replacement for an author website you own and control. Here’s why.
Update: March 21, 2013 For two months, I used Feedblitz to deliver my posts via e-mail to blog subscribers, but then moved to MailChimp in mid-October 2012. Feedblitz performed exactly as advertised and is a good service. However, I already use MailChimp for other e-mail newsletters, and I find its UI (user interface) to […]
Earlier this week, I was the featured interviewee over at Andrea Hurst’s Authornomics series. I answer questions such as: What’s the most important thing a writer should focus on to grow their career? What are some tips for dealing with rejection? How can self-publishing authors be successful in an ever-changing environment? Click here to read […]
The following advice is excerpted from How to Blog a Book by Nina Amir, recently released from Writer’s Digest Books. Aside from describing in detail how to launch and maintain a blog to ultimately land a book deal, Amir’s book offers a range of valuable interviews with successful bloggers who succeeded in doing just that. […]
Today’s guest post is from Dan Blank of We Grow Media. Author platform is about more than your homepage. Perhaps you hope your homepage embodies the essence of your writing, that it is the gateway into the world you are creating. But oftentimes, it isn’t. A website homepage is not like the cover of a […]