digital publishing

How to Turn a Microsoft Word Document Into an Ebook (EPUB)
Word doesn't export to EPUB, but you can still produce an editable file quickly, without buying software or using a "meatgrinder" conversion.

How to Evaluate Small Publishers—Plus Digital-Only Presses and Hybrids
As the publishing industry has transformed in the digital age, small press activity has proliferated. Here's how authors can evaluate their offerings.

Improve Book Sales Through Better Descriptions and Keyword Targeting
Is it better to have a long or short book description on Amazon? What should go in the first line? How do you research appropriate categories and keywords? Learn principles and tools to master the power of descriptions and reach your target market.

How to Publish an Ebook: Resources for Authors
In this post I regularly update the best resources I know of related to learning to publish an ebook, finding the right distributors and services, and staying on top of changes in the industry.

9 Statistics Writers Should Know About Amazon
Did you know Amazon’s print book sales grew by 15% in 2016—and the gain was primarily driven by Amazon's own discounting on print?

What the Industry Is Talking About: Best Takeaways for Authors From Digital Book World
My industry newsletter for authors, The Hot Sheet, released a special (and free) issue last week with original reporting from Digital Book World.

Q&A with Pronoun: An Increasingly Competitive Ebook Distributor
Pronoun works with independent authors to distribute their ebooks to the five major online retailers: Amazon, Apple, Barnes & Noble, Kobo, and Google Play. Pronoun charges authors nothing upfront, and doesn't take a cut of ebook sales either.

What Is a Hybrid Publisher?
Defining a "hybrid publisher" is difficult; you will hear different descriptions depending on who you ask. Here's what you need to know to evaluate one.

How to Make Money from Your Website or Blog
I'm proud to have a feature in Writer's Digest magazine on how to monetize your website and blog. I detail eight methods.

A Round-Up of My Columns for Publishers Weekly
Last year, I began regularly contributing to Publishers Weekly on the topic of independent authorship and publishing. Here's a list of all my columns so far:

What Writers Too Often Overlook: Having a Call to Action
Just about every writer would love to have more readers—more readers of their books, their blog, their articles, or whatever creative work they’re producing. But few writers have given much thought to having a call to action that's associated with their work.

A New Platform for Serialized Work: Tapas Media
For years, serialization has been discussed as a significant area of opportunity for reading and publishing in the digital age.

4 Lessons for Authors on the Current State of Publishing
What authors need to know about current marketing practices and emerging business trends in the book publishing industry.

Author Collectives and Co-ops: What They Are and How to Start One
Writers' collectives can help independent authors gain an advantage in quality, cost control, and marketing.

Digital Publishing and Authorship in 2016: A Discussion with Joanna Penn
In conversation with Joanna Penn, I discuss digital publishing trends and what authors need to know as they head into 2016.

The Self-Publishing Checklist: Editorial, Production, and Distribution
This printable and interactive checklist guides your self-publishing project to completion, to ensure you don't miss any important steps and to help you hit your target pub date.

5 Industry Issues for Authors to Watch in 2016
The most important publishing industry headlines and stories that every writer should keep an eye on in 2016.

Geek Out With Me: LIVE Chat on Product Hunt!
Join me to discuss digital media tools and publishing this coming Thursday (December 10) at 3 p.m. Eastern, at the Product Hunt site.

It’s Here! My Great Course on How to Publish Your Book
I am thrilled to announce that my 24-lecture series on how to publish your book is now available from The Great Courses.

Getting Self-Published Books Into Libraries
Accessing the library market remains difficult for self-publishing authors, especially those with limited visibility. Here's what authors need to understand before spending time and energy on library distribution.

An Interview With Bo Sacks: The Magazine Industry and the Future of Publishing
Bo Sacks, a magazine industry vet, talks about technology, optimism, and what it’s like to put out a daily newsletter for 20 years.

A Conversation With the SELF-e Team: Exploring Payment for Authors
SELF-e offers self-published authors a way to distribute ebooks to libraries, but without any pay. The team behind SELF-e addresses the money issue.

My Experience Working with Amazon Publishing
Author Carol Bodensteiner answers the seven questions she gets most about working with Amazon Publishing.

What Authors Can Learn From Startups
You can find marketing inspiration in what others have done, but also know that the less advertised “strategies” might actually be the ones worth pursuing.

How to Create Picture Ebooks for Kids
Amazon's Kids' Book Creator allows the average Joe to create illustrated children's books for the Kindle and upload them directly to Amazon.

Why Authors Walk Away From Good, Big 5 Publishers
UK author Harry Bingham describes the four stages of his career, and why he's decided to self-publish after good experiences with traditional houses.

The Strategic Use of Book Giveaways and How They Can Increase Earnings Potential
Giving away your work isn't a problem if you've developed a strategy around it, and know how to turn new readers into fans.

How E-Books Have Changed the Print Marketplace: Digital Book World, Day 3
Nielsen offers specific figures on how ebook sales have affected print sales in adult fiction, adult nonfiction, and juvenile categories.

The Status of the Children’s Book Market: Digital Book World, Day 1
Nielsen offers fascinating insights into how the children's market is driving growth in the overall publishing industry.

Writing & Money: A Brief Syllabus
For my upcoming keynote talk at The Muse & The Marketplace, I've been immersing myself in histories of publishing and