Unpublished Writers and Websites: Should You Have One and What Should It Say?
If you plan to pursue writing as a professional, long-term career, I recommend starting and maintaining an author website even if you’re unpublished.
Building a Platform to Land a Book Deal: Why It Often Fails
If you're preparing to pitch your nonfiction work to agents or publishers, you may have heard about the necessity of platform. What if you don't have one?
5 WordPress Themes for Professional Authors
One of the first choices you have to make for your author website is determining its theme or template. It sets the tone and even defines the site.
Marketing and Publishing Checklists for Writers
When embarking on a process that is new or unfamiliar, often you don't know what you don't know. A checklist helps you recognize what you don't know, so that many months later, you're not beating yourself up for complete ignorance. Without further ado, here are some of my most favored checklists, from sources I trust.
How to Get 10,000 Visits to Your Blog in One Day with No Platform
Getting traction for your online presence—especially a new blog—can feel like an impossible task when you're an unknown writer. But it can be done.
How to Make Money from Your Website or Blog
I'm proud to have a feature in Writer's Digest magazine on how to monetize your website and blog. I detail eight methods.
A Round-Up of My Columns for Publishers Weekly
Last year, I began regularly contributing to Publishers Weekly on the topic of independent authorship and publishing. Here's a list of all my columns so far:
What Writers Too Often Overlook: Having a Call to Action
Just about every writer would love to have more readers—more readers of their books, their blog, their articles, or whatever creative work they’re producing. But few writers have given much thought to having a call to action that's associated with their work.
My Pop-Up Strategy, Part 2: The Autoresponder Series
How do you treat subscribers after they sign up for your email newsletter? An autoresponder can usefully and effectively welcome people to the community.
Why I Started Using Pop-Ups on My Website
Pop-ups have long been despited by the Internet world, but the difficulty is: They work. Here's how to implement them in a way that won't annoy visitors.
5 Common Mistakes That Even Longtime Bloggers Make
Wondering why you don't have more blog traffic—or if it's worthwhile to continue your blogging effort? Here are the mistakes that commonly afflict authors.
Building an Author Website on WordPress: How to Start Smart
If you’re considering WordPress as your platform of choice, here’s what you should know as you prepare to build on it.
Building Your Professional Author Website: WordPress vs Squarespace
Web design expert Ron Bueker discusses the pros and cons of using WordPress and Squarespace to build your author website and brand.
4 Lessons for Authors on the Current State of Publishing
What authors need to know about current marketing practices and emerging business trends in the book publishing industry.
How a Website Redesign Solved an Author’s Identity Dilemma
Author Gigi Rosenberg describes how she redesigned and relaunched her author website primarily on her own, only hiring assistance at the end.
How to Choose the Right WordPress Theme for You
Here are 10 questions to ask before you choose a Wordpress theme for your site.
5 Free WordPress Themes for Writers
If you have a Wordpress-based site, then you know that one of the first choices you have to make (and then
What Should Authors Blog About?
The chain of events goes something like this: An author's book nears its publication date (or perhaps the author is attempting
How to Customize a Template-Based Author Website
Note from Jane: Today’s guest post is by Simone Collins (@SimoneHCollins) at ArtCorgi. See her earlier post on The Advantages of
3 Ways to Improve Your Website Design
Today's guest post is adapted from Red Hot Internet Publicity by Penny Sansevieri. Between Los Angeles and Las Vegas there’s