How to Develop a Marketing and Promotion Plan as an Indie Author
Self-publishing offers so many paths and options that it can seem intimidating. One debut novelist shares her journey, with valuable ...
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How Authors Can Leverage Facebook Ads to Sell More Books
Facebook’s most valuable asset is data. As an advertiser, you can tap into this data and pinpoint the exact readers ...
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How to Self-Publish Your Book: Primer for First Timers with Jane Friedman. $25 class. Wednesday, August 25, 2021. 1 p.m. to 2:30 p.m. Eastern.
This class is now over. See what classes are currently open for registration. Learn to navigate the service landscape and avoid ...
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How Much Do Authors Earn? Here's the Answer No One Likes.
What you earn is about what business model you can envision or build for yourself and whether it's sustainable for ...
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The New Holy Grail of Traditional Publishers: Direct-to-Reader Relationships
Building direct-to-reader relationships may help publishers shift the balance of power in a game where Amazon holds most of the ...
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Image: vintage blue typewriter on a background that's half pink and half yellow
Hybrid publishing is like hiring a contractor: You pay them to oversee the design and construction and, when it’s done, ...
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/ Getting Published, Guest Post
Testimonials
Testimonials I'm just starting out as a blogger (after years of percolating...) and Jane's webinar answered all my most pressing ...
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11 Signs You’re Ready to Self-Publish
When do you decide that it’s time to pursue Plan B? Taking stock of these considerations will bring you that ...
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/ Guest Post, Self-Publishing
Jane Friedman and Mark Griffin
Sorry, we are closed to one-on-one consulting. I consult one-on-one with authors, small businesses, and publishers. So does my business ...
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The Key Book Publishing Paths: 2021–2022
Should you self-publish or traditionally publish? This infographic will help you determine the best choice for you and your project ...
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Priya Doraswamy and Carly Watters
Literary agents Priya Doraswamy and Carly Watters discuss foreign rights, translation logistics, a book’s chances abroad, and much more ...
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/ Guest Post, Publishing Industry
Writing and Publishing Horror: Q&A with Todd Keisling
The horror author shares what scares him, the authors who taught him the most about the genre, crowdfunding, trigger warnings, ...
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Traditional Publishing Enjoys Its Best Sales in a Decade—Despite Supply Chain Problems
Book publishing faces a very tight printing market at the same time that sales have increased to levels not seen ...
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/ Publishing Industry
when you need permission - fair use guidelines
If you need to request permissions from an author or publisher, here are general guidelines, plus a sample letter you ...
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Do I Need Permission for That? with Dr. Kelly Figueroa-Ray. $25 class. Saturday, September 26, 12 p.m. to 1 p.m. Eastern
This class is now over and is unavailable for purchase. Sign up to receive announcements about upcoming classes. Learn how to ...
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Image: wooden match with green top standing out from a field of wooden matches with red tops
When you’re starting out as a freelancer, it can be tempting to say yes to every project. But, as in ...
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/ Business for Writers
Amazon Editorial Reviews: Are You Using This Incredible Section?
Editorial reviews are one of the most underrated tools in a self-publishing author’s arsenal. Learn what they are and how ...
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Effective Book Marketing for Any Author with Jane Friedman. $25 class. Wednesday, August 11, 2021. 1 p.m. to 2:30 p.m. Eastern.
This class is now over and is unavailable for purchase. Sign up to receive announcements about upcoming classes. Learn to develop ...
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Stefanie Sanchez von Borstel and Leslie Zampetti
In this Q&A, agents Stefanie Sanchez Von Borstel and Leslie Zampetti tackle the complications of authorship and literary citizenship in ...
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/ Guest Post, Writing Advice
About
“It takes guts to be gentle and kind.” —The Smiths About Jane Friedman Jane Friedman has 20 years of experience ...
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Catherine Stine
In this interview, she discusses writing to trends, the limits of writing what you know, taking the time to discover ...
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Diversity Your Writing Income
This class is now over and is unavailable for purchase. Sign up to receive announcements about upcoming classes. Learn how ...
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Creating Income & Connecting with Readers Using Short Fiction
This class is now over and is unavailable for purchase. Sign up to receive announcements about upcoming classes. How writers ...
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Book Publishing News Feed by The Hot Sheet
A book publishing–focused newsfeed gathers headlines from across the industry; it is free to all and continuously updated and maintained ...
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/ Publishing Industry
Image: a pair of cufflinks with question marks on them.
The query letter has one purpose, and one purpose only: to seduce the agent or editor into reading or requesting ...
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Image: Adela Crandell Durkee
In this interview, she discusses discovering writing in mid-life, how she knew when her writing was ready, why she opted ...
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/ 5 On, Author Q&A, Guest Post
Image: hand offering a small cupcake
Obtaining readers for your book is hard enough. Once you have their attention, how do you make the most of ...
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/ Guest Post, Marketing & Promotion
From Romance Novelist to Literary Novelist: Anna Schmidt
In this Q&A, Anna Schmidt discusses how she became a romance novelist, the nearly accidental way she acquired her current ...
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Public Libraries: How Authors Can Increase Both Discoverability and Earnings
Libraries represent a valuable opportunity for a book discoverability and sales, but librarians may not know your book exists without ...
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Jane speaking in Indiana in July
In late July, I'll be returning to my home state of Indiana to offer two workshops: one for beginning writers ...
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/ Conferences & Events
Identifying the Best Self-Published Books by State: The Indie Author Project
The Indie Author Project identifies the best self-published fiction by state; thirteen states participate so far. This year's national winner ...
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Navigating Amazon Ads
Amazon has updated its advertising tools for authors, with mixed results. Kindlepreneur's Dave Chesson breaks down the pros and cons ...
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define and describe your readership
If you’re pitching a nonfiction book, at some point, an editor or agent will expect you to describe the readership ...
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author SWOT analysis
When you understand your SWOT as an author, you can take control over your time. You can stop fighting fires, ...
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/ Creativity + Inspiration, Guest Post
five levels
Readers start their journey to find new books in a broad sense, but eventually gain experience and understand more about ...
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/ Guest Post, Marketing & Promotion
Russell Rowland
Author Russell Rowland discusses the big mistake he made with HarperCollins, whether the journey of writing is truly its own ...
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nonfiction niche
No matter how many books have been written about a topic, there is probably some important facet that has not ...
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/ Guest Post, Marketing & Promotion
Skip to main contentSkip to toolbar About WordPress Jane Friedman 00 comments awaiting moderation New View Post SEOEnter a focus keyword to calculate the SEO score Purge SG Cache Howdy, Jane FriedmanJane Friedman Log Out Help Screen Options Edit Post Add New Post scheduled for: Aug 15, 2018 @ 05:00. Preview post Dismiss this notice. Enter title here 5 Steps to Writing Better How-To Permalink: https://www.janefriedman.com/writing-how-to/ ‎Edit Add Media Add Form VisualTextPage Builder Paragraph P Word count: 1386 Draft saved at 5:41:39 pm. Last edited by Jane Friedman on August 13, 2018 at 2:55 pm Toggle panel: Publish Preview (opens in a new window)Preview changes in AMP (opens in new window) Status: Scheduled Edit Edit status Visibility: Public Edit Edit visibility Scheduled for: Aug 15, 2018 @ 05:00 Edit Edit date and time AMP: Enabled Edit Edit Status Readability: OK SEO: Not available Move to Trash Toggle panel: Categories All Categories Most Used Guest Post Make primary Writing Advice (Primary Category) Primary Author Q&A Best Tweets for Writers Business for Writers Cincinnati Conferences & Events Creativity + Inspiration Darrelyn Saloom Digital Media Electric Speed Family First Page Critiques Friendship Growing Up Jane Knows Life Philosophy Love Marketing & Promotion Publishing Industry Question of the Week Reading Recipes Self-Publishing Smart Set Social Media Travel Uncategorized When Mom Was My Age Work-Life Worksheets & Handouts Writing on the Ether Conference Takeaways E-Books Getting Published + Add New Category Toggle panel: Tags Add New Tag Separate tags with commas Choose from the most used tags Toggle panel: Featured Image Set featured image Toggle panel: Page settings Page Layout Page Title display Display the page title on this page. Masthead Bottom Margin enable Include the margin below the masthead (top area) of your site. Footer Top Margin enable Include the margin above your footer. Hide Masthead hide Hide the masthead on this page. Hide Footer Widgets hide Hide the footer widgets on this page. Toggle panel: Yoast SEO Need help? Go Premium Content optimization Enter a focus keyword to calculate the SEO scoreSocialAdvanced Readability OK Enter your focus keyword Add keyword Snippet preview SEO title preview: 5 Steps to Writing Better How-To | Jane Friedman Url preview:https://www.janefriedman.com › writing-how-to Meta description preview: Learn how to simplify the writing process for how-to books and write them in a way that provides maximum value in an information-filled world. Mobile previewDesktop previewEdit snippet SEO title Insert snippet variable Title Page Separator Site title Site title Title Primary category Separator Slug writing-how-to Meta description Insert snippet variable Learn how to simplify the writing process for how-to books and write them in a way that provides maximum value in an information-filled world. Site title Title Primary category Separator Close snippet editor Focus keyword Show information about the focus keywordEnter a focus keyword + Add synonyms This article is cornerstone content Analysis Show information about the content analysis Problems (2) No focus keyword was set for this page. If you do not set a focus keyword, no score can be calculated. No internal links appear in this page, consider adding some as appropriate. Improvements (3) The images on this page contain alt attributes. The SEO title is too short. Use the space to add keyword variations or create compelling call-to-action copy. The slug for this page contains stop words, consider removing them. Good results (3) The meta description has a nice length. The text contains 1381 words. This is more than or equal to the recommended minimum of 300 words. This page has 0 nofollowed outbound link(s) and 3 normal outbound link(s). Toggle panel: Excerpt Excerpt Learn how to simplify the writing process for how-to books and write them in a way that provides maximum value in an information-filled world. Excerpts are optional hand-crafted summaries of your content that can be used in your theme. Learn more about manual excerpts. Toggle panel: Send Trackbacks Toggle panel: Discussion Allow comments Allow trackbacks and pingbacks on this page Toggle panel: Author Author Toggle panel: Sharing Show sharing buttons. Thank you for creating with WordPress. Version 4.9.8 Close media panel Add Media Filter by typeFilter by dateSearch Media Search media items... ATTACHMENT DETAILS writing-better-how-to.jpg August 13, 2018 107 KB 800 × 600 Edit Image Delete Permanently URL https://www.janefriedman.com/wp-content/uploads/2018/08/writing-better-how-to.jpg Title writing better how to Caption Alt Text Description Smush 11 images reduced by 20.5 KB ( 4.3% ) Image Size: 107.4 KB View Stats ATTACHMENT DISPLAY SETTINGS Alignment Link To http:// Size 1 selected Clear Insert into post
Learn how to simplify the writing process for how-to books and write them in a way that provides maximum value ...
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/ Guest Post, Writing Advice
self publish backlist
A checklist for repackaging and republishing your own backlist after you get rights reverted from your traditional publisher ...
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/ Guest Post, Self-Publishing
BookExpo 2018
Broadly, traditional print book sales continue to grow at about 2 to 3 percent per year, but growth is driven ...
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/ Publishing Industry
author earnings
I don’t trust author-income survey results and I question their usefulness in improving the fortunes of writers. Too often it ...
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small presses
As the publishing industry has transformed in the digital age, small press activity has proliferated. Here's how authors can evaluate ...
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book marketing
It’s one thing to know how to setup something technical like an advertisement, an email system, or your book’s sales ...
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Building Your Business Model as a Writer
Over the last month, I've been talking (and writing) about how to build a business model for career that suits ...
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/ Business for Writers
5 On: Julie Smith
Author, publisher, and book marketer Julie Smith shares what she loves to write—and read—in a mystery, how her writing obsession ...
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how to get book reviews
New authors have no symbolic capital. They are not (yet) known for producing quality books that seduce readers. Is it ...
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should you typset your own book
If people judge books by their covers, then typesetting is the difference between a brief or a lasting impression. The ...
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affordable ways to master book marketing on a budget
Keeping up with the latest book marketing trends and learning new tactics can be expensive. Couple this with the growing ...
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/ Guest Post, Marketing & Promotion
publishing predictions and trends
A round-up of publishing industry trend articles, helping freelancers and authors anticipate changes coming in 2018 ...
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/ Publishing Industry
marketing roundup
I regularly round up and comment on book marketing advice that have writers buzzing. Here's what sparked discussion in 2017 ...
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/ Marketing & Promotion