How to Make Money from Your Website or Blog

Nov/Dec 2016 Writer's Digest

This month, I’m proud to have a feature in Writer’s Digest on how to monetize your website and blog. I cover eight approaches that can be mixed and matched:

  1. Reader support (donations)
  2. Affiliate marketing
  3. Advertising and sponsorships
  4. Native advertising
  5. Digital product sales
  6. Consulting or coaching
  7. Online courses
  8. Digital subscriptions

I’ve experimented with all of these over the years; today this site focuses on monetization primarily through affiliate marketing, digital product sales, consulting, and online courses. I also collaborate on a subscription product (The Hot Sheet) and have accepted sponsorships and native advertising in the past.

There’s no single monetization formula that works for all, but one of the first steps is at least understanding the full range of options and tools out there. Another critical factor is learning what good online writing and blogging looks like.

To read my feature article, you’ll have to download the issue or find it at a newsstand near you. And if this is an area that interests you, there’s still time to register for my 4-week class, Make Your Online Writing Pay.

Posted in Business for Writers and tagged , , , , .
Jane Friedman

Jane Friedman

Jane Friedman (@JaneFriedman) has 20 years of experience in the publishing industry, with expertise in digital media strategy for authors and publishers. She is the co-founder and editor of The Hot Sheet, the essential newsletter on the publishing industry for authors.

In addition to being a columnist for Publishers Weekly, Jane is a professor with The Great Courses, which released her 24-lecture series, How to Publish Your Book. She also has a book forthcoming from the University of Chicago Press, The Business of Being a Writer (March 2018).

Jane speaks regularly at conferences and industry events such as BookExpo America, Digital Book World, and the AWP Conference, and has served on panels with the National Endowment for the Arts and the Creative Work Fund. Find out more.

Join the conversation

4 Comments on "How to Make Money from Your Website or Blog"

Notify of
Sort by:   newest | oldest | most voted
Peter B. Giblett

Congratulations on your successful article. I have been working through the steps to monetise my blog and the items you mention are precisely those steps I am taking, although some are more complex than others.


[…] I'm proud to have a feature in Writer's Digest magazine on how to monetize your website and blog. I detail eight methods.  […]