choosing a pen name

How to Choose and Set Up a Pen Name

You should consider how secret you want to be about your true identity. Maintaining secrecy is difficult. The higher the level of secrecy, the more complicated the process
fomo marketing

5 Steps to Kick Your Marketing FOMO to the Curb

Marketing FOMO is more debilitating than distracting—and if you suffer from marketing FOMO, your marketing tasks will never be done.
Eric Smith and Saba Sulaiman

How Do Literary Agents Approach Diversity?

How do agents—generally considered the gatekeepers to publishing companies—approach the issue of diversity in the publishing industry?
writer worst fear

A Writer’s Worst Fear

Every writer’s pet fear stems from the mother of all fears: What other people think of what I write is more important than what I think of what I write.
toxic feedback

How to Spot Toxic Feedback: 7 Signs That the Writing Advice You’re Getting May Do More Harm Than Good

If you recognize the following characteristics in the critiques of your work, it may not just be inept—it may, in fact, be toxic.
story structure and plotting

Classic Story Structures and What They Teach Us About Novel Plotting

Turns out there is only one universal rule of plot, and it goes back to what Joseph Campbell uncovered: every single story worth telling is about transformation via trials.
pitch media

How to Pitch the Media (Without Even Sending Your Book)

When you’re wooing the media, what you’re really trying to do is to intrigue them. To whet their appetites. Sometimes the best way to do that flows from remembering that less is often more.
Are You Clear About Your Writer Persona? Going Public by Design

Are You Clear About Your Writer Persona? Going Public by Design

As writers, we don’t always know how much of ourselves to share with the public. But it behooves us to create and curate an author persona—the public face for our work.
plotting and outlining

Pantser or Plotter? Deciding Which Can Save Your Writing Life

Half of writers are plotters, and the other half are pantsers. One is not the right way or the wrong way; there is only the way that works best for you.
Friedman Amazon Author Central

How to Optimize Your Amazon Author Central Pages (Don’t Forget the International Pages)

Every author, regardless of when or what they’ve published, has an Author Central page. But many authors have not claimed theirs—which is a big mistake.
developing ideas into stories

4 Methods for Developing Any Idea Into a Great Story

How do great authors develop stunning narratives, break from tradition, and advance the form of their fiction? They take whatever basic ideas they’ve got, then move them away from the typical.
5 Commonly Confused Words Starting With A

5 Commonly Confused Words Starting With A

Learn the difference between all ready/already, altogether/all together, all right/alright, any time/anytime, anyway/any way.
voice

The Most Common Entry-Level Mistake in the Writing Game

By far the most common entry-level mistake in the writing game, the thing that can get a perfectly good story rejected by an editor on the first page, is overwriting.
opening scene

The Importance of a Strong Opening Scene

No pressure, but the opening of your book is the gatekeeper in determining whether your novel will sell. If your opening is weak, it won’t matter if chapter two is a masterpiece. Editors and agents and booksellers and librarians and readers will stop reading before they get there.
freelance writing

4 Freelancing Myths That Are Holding You Back

Misconceptions about getting started often hold new writers back. You may think that to be successful as a freelance writer, you need a J-school degree, an impressive database of editorial contacts, and a truckload of supplies. Not so—read on to learn the most common myths that can sabotage you before you start.
how to write your memoir with lists

How to Write Your Memoir with Fun, Easy Lists

You need to write a memoir—except the mere thought floods you with anxiety. You’ve got decades of memories; where would you even start? Lists to the rescue!
second act novelist

The Second Act Novelist: 6 Ways to Prepare

If fiction writing is something you’d like to pursue in your retirement years, follow these steps to help you prepare for the business of authorship.
How to Get Violence Right in Your Fiction

How to Get Violence Right in Your Fiction

For new writers, throwing in a few combat scenes can seem like an easy way to add some excitement to a novel, but the reality is that violence can be incredibly difficult to pull off effectively.
Ira Glass on taste

On Tastemakers and Making

Taste is not static. Rather than a fixed endpoint toward which one toils away, it's a target that moves over the course of a lifetime.
Debra Eckerling

5 On: Debra Eckerling

Debra Eckerling (@WriteOnOnline), founder of the writers' support group Write On!, discusses common writer challenges, the value of blogs, what it means to take writing to the next level, tragic networking mistakes, and more in this 5 On interview.
inside outside mode

How to Produce an Emotional Response in Readers: Inner Mode, Outer Mode, and Other Mode

All three paths to producing emotional responses in readers are valid, but all three have pitfalls and can fail to work. To successfully use each, it’s necessary to understand why each is effective when it is.
nonfiction authors lawsuit

5 Things Nonfiction Authors Can Get Sued For

Unlike pure fiction, nonfiction is grounded in the real world, with real people, real names and real places, and this inevitably creates an environment where a legal misstep can occur.
social media follower count

Stop Focusing on Follower Count: 5 Better Approaches for Improving Social Media Use

When I ask most clients what their goals are in hiring me, I usually get some version of “to get more followers and sell more books.” I encourage them to think both bigger and more deeply about social media.
writing classes and workshops

Where to Find Opportunities to Teach (and Supplement Your Writing Income)

While you may wish to run your writing class completely by yourself (and I recommend it), you may also want to consider partnering. Here are the options.
choose type campaign

Using Amazon KDP Ads to Sell Your Ebook on Amazon

Amazon offers two ways for authors to advertise ebooks at their site. Learn how to smartly set up and manage product display and sponsored product ads.
Playa, Summer Lake, Oregon

Writing Retreats: Bringing the Goodness Back Home With You

On the last day of your retreat or on your way back home, pose this question to yourself and take it seriously: How can I take the way I’m feeling home with me?
Yield to Whim, Djerassi

Writing Retreats: How to Make the Most of One

Productivity is certainly one goal of a retreat. But there are other desired outcomes, such as returning home rested, relaxed, and energized by the time away.
float

How to Avoid Sabotaging Your Creative Process

Learn about four tensions you may experience that have the potential to undermine your creative work and leave you feeling stuck.
writing characters fiction

How to Make Readers Deeply Connect to Your Characters

There is one secret ingredient to crafting a novel that readers will read from beginning to end. All the other elements are important and necessary, but they play supporting roles to this one.
The Value of Writing Retreats

The Value of Writing Retreats

Why must writers schedule time for residencies and retreats? Because in doing so, we honor an annual appointment with writer self-care.
starting line

Your Novel’s First Scene: How to Start Right

Every reader starts a story cold, and you want to warm the reader up to your story as quickly as possible. Learn proven techniques for story openings.
editorial control in contracts

Negotiating Editorial Control in Publishing Contracts

Today’s guest post is from writer and Sidebar Saturdays blogger Matt Knight (@mattknightbooks). One of many worrisome areas for writers
magnetic attraction

How to Attract a Readership Based on Concept Alone

Ultimately, concept is far less important than character when it comes to determining the overall quality of your story, but your audience is attracted to your story based on your concept alone. Does your concept have what it takes to draw people in?
multiple viewpoints

Using Multiple Points of View: When and How Is It Most Effective?

Some stories require greater scope, more voices, or a different context than can be delivered through the eyes of one protagonist. When you find this to be the case, consider using multiple viewpoints. However, you must think about several factors before launching into this greater undertaking.
goal setting for writers

Do You Have Intention? How to Set Achievable and Meaningful Goals

The most successful people in every industry use goals as road maps to help them reach their desired destination. It’s no different for writers.
keys to great writing

A Key to Great Writing: Make Every Word Count

If I could teach only one key to great writing, it would be this: Make every word count. Recognize the power of a single, well-chosen word. Trust it to do its work. As a rule, the more economically you use language, the more powerfully you will deliver your message.
get that book done

Have Trouble Getting That Book Done? Try Doing Less.

There are countless ways to defeat ourselves, but the biggest and worst is to make the task too big and then feel daunted before we ever start
believable chain of events

Building a Believable Chain of Events in Your Novel

Every action in your novel should be justified by the intersection of setting, context, pursuit, and characterization. They all need to make sense. They all need to fit. If you have to explain why something just happened, you’re telling the story backward.
market locally

How to Network Effectively (Even If You Hate Networking): Start Close to Home

If you want to sell books and have people read them, you have to meet other people and tell them about it. Learn the best networking strategies for people who hate networking.
Reddit book marketing

How to Use Reddit to Market Your Books (Carefully)

Reddit is an online community where you can get your book in front of hundreds of thousands of readers for free. That is, if you have the right strategy.
short term campaigns

How to Run Short-Term Social Media Campaigns

A short-term marketing campaign is a series of strategies designed to reach a goal in a defined period of time, and include projects such as book launches. A short-term campaign has four definite phases: planning, pre-launch, launch, and follow-through.
books stacked by color

9 Tips to Building the Book Cover Design You Always Wanted

Book cover designer Joshua Jadon offers nine tips for creating a visually intriguing book cover.
Audio soundboard

Thinking of Running a Facebook Ad? Proceed with Caution

Author Martha Conway discusses optimizing Facebook ad settings to ensure a realistic click-through rate, and her overall results with Facebook ads.
push-or-pull marketing

Are You a Push Marketer or a Pull Marketer?

If you want to be successful at selling today, you need to quit pushing your needs (please buy my book) and messages at potential readers and concentrate on figuring out how to pull them in by putting their needs above yours. Give them something valuable.
Caroline Leavitt

5 On: Caroline Leavitt

Author Caroline Leavitt reveals the fears behind her middle-of-the-night writer anxieties, the contents of her colored book tour folders, her reaction to the praise her latest novel is receiving, and more in this 5 On interview.
Hot air balloons being filled and prepped for launch

Getting Ready to Launch a Book? Start with These 5 Questions

Social media and marketing expert Andrea Dunlop lists five questions you should ask yourself when starting to plan your book launch.
A laptop computer featuring an image of a handshake on the screen

How to Leverage the Power of Someone Else’s Platform (Without Being Smarmy)

Kirsten Oliphant explains how to reach out to others who can help you build your author platform and how to generate a great pitch for collaboration.
brigade

The Power of Pods: Ask Your Friends to Lead a Mini-Brigade on Your Behalf

Author Robert Wilder explains the concept of pods (spheres of influence) and how to use them to help promote your book.
Hands forming a heart symbol over a keyboard

Not Sure How to Approach Social Media? CARE about Your Readers

Author and social media expert Frances Caballo discusses the CARE acronym and how to use it to guide your interactions with readers on social media.
a sunflower with two bumblebees in its center

Using Twitter to Make Powerful Connections as a Creative Professional

Author Daniel Parsons offers five tips for improving your Twitter interactions as a creative professional.