Image: a couple carries moving boxes through the front door of their empty new home.

Why Authors Should Ditch Mailchimp and Move to Substack

Authors who’ve been using Mailchimp for their email newsletter might consider moving to Substack, as it offers several benefits—and it's free.
Image: a small wooden spoon holding grains of salt.

Using ChatGPT for Book Research? Take Exceeding Care

Authors should consider using AI for historical research—not as a replacement for primary sources, but as just another useful tool.
Image: six gold-painted eggs in a cardboard holder.

NFTs for Authors: Is This a Rush for Fool’s Gold?

One marketer offers an opinion about why the promise of NFTs will most likely not upturn the whole publishing industry.
Everydays: The First 5000 Days by Beeple (Mike Winkelmann)

The (Copyright) Trouble with NFTs

Hype aside, an NFT is not equivalent to registering a digital work with the Copyright Office—and it's no barrier to unlawful reproduction.
Blogging Versus Email Newsletter: Which Is Better for Writers?

Blogging Versus Email Newsletter: Which Is Better for Writers?

A free email newsletter is the better strategic choice when it comes to long-term career development. Blogging works better for reaching new readerships.
Image: miniature figure sitting atop a pair of wired earbuds, reading aloud

Securing Audiobook Rights: The Rights You Need to Bring Your Audiobook to Market

Whether you’re an audiobook producer, a publisher or an author, here’s a breakdown of the rights needed to bring an audiobook to market.
How to Start Blogging for Authors

How to Start Blogging: A Definitive Guide for Authors

How authors can blog successfully for long-term platform and book marketing efforts, with tips for online writing, strong headlines, and good SEO.
email newsletters

Email Newsletters for Authors: Get Started Guide

Everything you need to know to start sending an effective email newsletter.
How to Build an Author Website: Getting Started Guide

How to Build an Author Website: Getting Started Guide

I strongly advocate all authors start and maintain a website as part of their long-term marketing efforts and ongoing platform development. But it's an intimidating project because so few authors have been in a position to create, manage, or oversee websites. Where do you even begin?
My Must-Have Digital Media Tools: 2020 Edition

My Must-Have Digital Media Tools: 2020 Edition

My favorite digital media tools that have enhanced my productivity and creativity as a teacher, author, and entrepreneur.
How to Effectively Use Live Video (Even If You Fear the Camera) to Reach Readers

How to Effectively Use Live Video (Even If You Fear the Camera) to Reach Readers

With low barrier to entry, livestreaming can be a great way to give your audience a chance to fall in love with you and your message. Here are some essential tips from the team at Best Seller Builders.
unpublished writer websites

Unpublished Writers and Websites: Should You Have One and What Should It Say?

If you plan to pursue writing as a professional, long-term career, I recommend starting and maintaining an author website even if you’re unpublished.
Jay Swanson YouTube Patreon

Using Patreon and YouTube to Grow a Writing Career: Q&A with Jay Swanson

Author Jay Swanson discusses how he's succeeded with Patreon, which allows fans to pledge monthly financial support to his creative efforts.
Mailchimp email newsletter alternatives

MailChimp Alternatives for Authors

Is MailChimp the best choice for your email newsletter? Here's a breakdown of the pros & cons of the three biggest email service providers that authors use.
secure Wordpress site

6 Common Sense Steps to Secure a WordPress Website

For a platform that powers a quarter of the websites in the world, Wordpress is surprisingly insecure. The default settings leave a site open to being hacked a half-dozen different ways.
author homepage

What Belongs on an Author Website Homepage? 4 Key Elements

Whether you’re an emerging author or one that is well-established, it can be challenging to figure out what belongs on your website's homepage and what to say about yourself on the front door to your online presence.
Wordpress plug-ins

The WordPress Plugins I Can’t Live Without

Plugins are one of the most wonderful and useful things about Wordpress. Here are some of my favorites for writers.
Writer Wordpress theme

5 WordPress Themes for Professional Authors

One of the first choices you have to make for your author website is determining its theme or template. It sets the tone and even defines the site.
get 10000 visits

How to Get 10,000 Visits to Your Blog in One Day with No Platform

Getting traction for your online presence—especially a new blog—can feel like an impossible task when you're an unknown writer. But it can be done.
email autoresponders

My Pop-Up Strategy, Part 2: The Autoresponder Series

How do you treat subscribers after they sign up for your email newsletter? An autoresponder can usefully and effectively welcome people to the community.

Why I Started Using Pop-Ups on My Website

Pop-ups have long been despited by the Internet world, but the difficulty is: They work. Here's how to implement them in a way that won't annoy visitors.
blogging mistakes

5 Common Mistakes That Even Longtime Bloggers Make

Wondering why you don't have more blog traffic—or if it's worthwhile to continue your blogging effort? Here are the mistakes that commonly afflict authors.
audiobook publishing

An Alternative to ACX for Audiobook Production and Distribution

If you're looking for an alternative to ACX and more control over your audiobook production and distribution, then ListenUp Audiobooks is worth a look.
video for writers

Using Video for Author Marketing: What Beginners Need to Know

In my latest post over at Writer Unboxed, I discuss what writers need to know if they're considering video as
Wordpress websites

Building an Author Website on WordPress: How to Start Smart

If you’re considering WordPress as your platform of choice, here’s what you should know as you prepare to build on it.
A camera with an iPad with the text "Your Message Here"

Creating Easy Branded Images for Your Blog and Social Media

Kirsten Oliphant details how to find, create, and edit branded graphics for blogs and social media.
Gigi Rosenberg

How a Website Redesign Solved an Author’s Identity Dilemma

Author Gigi Rosenberg describes how she redesigned and relaunched her author website primarily on her own, only hiring assistance at the end.
Headphones in front of purple luminescent waves

5 Steps to Creating a Great Audiobook

Jay Swanson, the creative mind behind real-time fantasy blog Into the Nanten, explains how to develop a compelling audiobook.
Geek Out With Me: LIVE Chat on Product Hunt!

Geek Out With Me: LIVE Chat on Product Hunt!

Join me to discuss digital media tools and publishing this coming Thursday (December 10) at 3 p.m. Eastern, at the Product Hunt site.
author website

Before You Launch Your Author Website: How to Avoid Long-Term Mistakes

3 ways to avoid long-term pain and suffering if you're preparing to launch your first author website.
Selling services and products through your website

How to Sell Digital Products & Services Directly from Your Website: Advice for Authors and Freelancers

To sell products and services directly through your website, here are a few services and tools to get up and running fast (no coding or tech help required).
Email newsletter

5 Ways to Quickly Improve Your Email Newsletter Performance

How to improve the effectiveness of your email newsletter through very specific changes to your sign-up forms and content.
How to choose the right Wordpress theme

How to Choose the Right WordPress Theme for You

Here are 10 questions to ask before you choose a Wordpress theme for your site.
Image by nikcname via Flickr

How to Repurpose Your Book or Blog Content for Profit and Promotion

Blogger and author Nina Amir explains how to turn your blog content into books and other information products.
by Aurélien Bellanger

Could You Benefit From a Website Redesign?

Today's interview is by contributing writer Kristen Tsetsi (@ktsetsi), who does every-other-Wednesday interviews for the 5 On series. Anyone who pays any
Picture ebooks

How to Create Picture Ebooks for Kids

Amazon's Kids' Book Creator allows the average Joe to create illustrated children's books for the Kindle and upload them directly to Amazon.
saner internet life

10 Resolutions for a Saner Internet—and Life

For me, the hardest thing about being online is remembering what I think and the "why" that I'm working for. The multiplicity of voices can make you forget your center.
5 Free Wordpress Themes for Writers

5 Free WordPress Themes for Writers

If you have a Wordpress-based site, then you know that one of the first choices you have to make (and then
How to Customize a Template-Based Author Website

How to Customize a Template-Based Author Website

Note from Jane: Today’s guest post is by Simone Collins (@SimoneHCollins) at ArtCorgi. See her earlier post on The Advantages of
self-hosting your author website

Self-Hosting Your Author Website: Why and How to Do It

by Tim Dorr / Flickr When it comes to establishing your author website, one of the more confusing topics is

4 Things I Learned From Writing on an Emerging Mobile Story Platform

Today's guest post is by Los Angeles–based writer Kathryn Stanley (@kathrynstanley_). About six months ago, Pocket Gems, a mobile game developer,
Why Design Matters for Your Author Website

Why Design Matters for Your Author Website

Today's guest post is by literary agent Maria Ribas (@maria_ribas); check out her website, cooks & books. When I was starting
author websites

Do You Need to Rethink Your Website’s Key Elements?

For 10 years, I've been analyzing website traffic—for my own site, for Writer's Digest (when I worked for them from
Scratch Magazine: Q1 2014

What’s Different About Running a Magazine Today (Versus 5 Years Ago)?

Earlier this week, I was interviewed by Jason Allen Ashlock about my new digital magazine Scratch, and how things have changed in
Authors and technology

Why Don’t Publishers Believe in Author Websites?

It's not unusual for authors to be told by their publishers that author websites aren't necessary or effective. Should their insight be trusted?
Audience Development for Writers: Your Life-Long Career Investment

Audience Development for Writers: Your Life-Long Career Investment

In this talk from the 2013 Midwest Writers Workshop, I explain the process of growing my readership since 2008, then share a few key principles I follow to make it an enjoyable and sustainable process.
3 Reasons Why a Facebook Page Can't Replace an Author Website

3 Reasons Why a Facebook Page Can’t Replace an Author Website

Regardless of when or why you use Facebook, never consider it a replacement for an author website you own and control. Here's why.
Red Hot Internet Publicity by Penny Sansevieri

3 Ways to Improve Your Website Design

Today's guest post is adapted from Red Hot Internet Publicity by Penny Sansevieri. Between Los Angeles and Las Vegas there’s
Improve Your Author Website

3 Ways to Improve Your Author Website Today

To maximize the effectiveness of your author website, it's necessary to study the data behind how people find your website, navigate it, and use it. Here are three of the most important areas to watch carefully.
David Houle, Entering the Shift Age

How Do You Find Time to Write, Promote, Learn New Tech, and Still Have a Life?

One of the most frequent questions I receive from writers is how to manage it all: how to write, market