Mailchimp email newsletter alternatives

MailChimp Alternatives for Authors

Is MailChimp the best choice for your email newsletter? Here’s a breakdown of the pros & cons of the three biggest email service providers that authors use.

video for writers

Using Video for Author Marketing: What Beginners Need to Know

In my latest post over at Writer Unboxed, I discuss what writers need to know if they’re considering video as part of their marketing and promotion strategy. In brief, here’s what writers should avoid: Don’t do book trailers. Don’t talk at length in a static shot. Don’t post unedited video longer than a minute or […]

What is this snapchat?

Feeling Like an Old Geezer at the New Social Media Party

A closer look at a few of the “new” social media networks I’ve tried lately, which offer potential for writers who want to enjoy being an early adopter and creating a space for themselves in a community or environment that hasn’t become completely filled with marketing and promotion messages.

by Aurélien Bellanger

Could You Benefit From a Website Redesign?

Today’s interview is by contributing writer Chris Jane (@chrismjane), who does every-other-Wednesday interviews for the 5 On series. Anyone who pays any attention to my Facebook feed knows that I’m more than a little happy with my newly revised website. I didn’t understand why, at first. After all, the previous (and free) template I’d been using did what it […]

5 Free WordPress Themes for Writers

If you have a WordPress-based site, then you know that one of the first choices you have to make (and then live with) is your choice of theme. A theme drives the aesthetics of your site—how it looks and feels—and thus its personality. But a theme also affects the functionality of your site. Some themes have more page or […]

How to Customize a Template-Based Author Website

Note from Jane: Today’s guest post is by Simone Collins (@SimoneHCollins) at ArtCorgi. See her earlier post on The Advantages of Author Portraits. Through my website ArtforAuthors.com and my company ArtCorgi, I help authors style websites and social media pages in a manner that best presents their personalities and writing style. All too often, I visit […]

self-hosting your author website

Self-Hosting Your Author Website: Why and How to Do It

When it comes to establishing your author website, one of the more confusing topics is self-hosting: what it means, why it’s advantageous, and when you should do it. What Is Self-Hosting? Sometimes it’s easiest to describe what self-hosting is not. If your website has “wordpress.com” or “blogspot.com” (or the name of another service you use) in […]

Episode

4 Things I Learned From Writing on an Emerging Mobile Story Platform

Today’s guest post is by Los Angeles–based writer Kathryn Stanley (@kathrynstanley_). About six months ago, Pocket Gems, a mobile game developer, launched a new platform called Episode. It allows writers to script a story and then turn it into an animated interactive mobile story. It combines parts of TV shows, comics, and novels, and provides the […]

Why Design Matters for Your Author Website

Today’s guest post is by literary agent Maria Ribas (@maria_ribas); check out her website, cooks & books. When I was starting out as an editor, I was surprised to see just how very subjective the acquisitions process was. I think I was a little bit (well, a lot) disappointed that there wasn’t a secret equation behind […]

author websites

Do You Need to Rethink Your Website’s Key Elements?

For 10 years, I’ve been analyzing website traffic—for my own site, for Writer’s Digest (when I worked for them from 2001–2010), and now for the Virginia Quarterly Review. Every site has different traffic patterns, but what I’ve learned is that the homepage is rarely the first page that visitors see. They often end up on a story page from […]

Scratch Magazine: Q1 2014

What’s Different About Running a Magazine Today (Versus 5 Years Ago)?

Earlier this week, I was interviewed by Jason Allen Ashlock about my new digital magazine Scratch, and how things have changed in the magazine publishing world since my days at Writer’s Digest. Here’s a bit of what I had to say: It’s more difficult to turn a profit on a magazine, whether print or digital. People expect […]

Red Hot Internet Publicity by Penny Sansevieri

3 Ways to Improve Your Website Design

Today’s guest post is adapted from Red Hot Internet Publicity by Penny Sansevieri. Between Los Angeles and Las Vegas there’s a stretch of I-15 that’s just barren desert with you, sand, a cactus or two, a few vultures hoping to get lucky, and endless billboards. Most people speed down this stretch of highway as fast […]

Improve Your Author Website

3 Ways to Improve Your Author Website Today

To maximize the effectiveness of your author website, it’s necessary to study the data behind how people find your website, navigate it, and use it. Here are three of the most important areas to watch carefully.

Tumblr

Find Me on Tumblr

If you’re a Tumblr user, just a quick announcement you can now find me active there. While I’ve had a Tumblr account for a couple years now (and have used it in various capacities—at VQR and University of Cincinnati), I’m now using it as a way to talk about everything not pertaining to writing advice. […]

Build traffic and visitors to your website

10 Ways to Build Long-Lasting Traffic to Your Author Website or Blog

First things first: Your website, whether it gets a lot of traffic or not, is an essential part of a strong author platform. It serves as your hub—or command central—for all online activity, and should give your readers, as well as the media, a way to engage with you. It should be there if people […]

Author website strategy

Is Your Author Website Doing Its Job? 6 Things to Check

Today’s guest post is by Laura Pepper Wu, the co-founder of 30 Day Books, a book studio that provides marketing tools and resources for authors wanting to find more readers. Recently, I did some informal research about how authors view and use their websites, and the results were a little disheartening. Many authors have a website […]

Digital Literary Magazines

5 Literary Journals Born of the Digital Age

Today’s guest post is by lit addict, movie junkie, writer Emily Wenstrom. A new generation of literary journals is taking advantage of technology to offer something fresh and creative to the literary journal scene. Here are five of my favorites, ranging from those with niche audiences to those with experimental approaches. Brittle Star For the […]

Plympton: serialized fiction for digital readers

Plympton: A New Effort to Produce Successful Serial Fiction

In the past year, I’ve run two posts specifically related to serial fiction—a guest post by Roz Morris and a Q&A with Sean Platt. I also wrote a more in-depth piece for Publishing Perspectives on the topic last year. Last month, Amazon announced Kindle Serials: a new, formal publishing program, exclusive to Kindle, that focuses […]

Free tag

5 Free Services That Help You Build Author Platform

Today’s guest post is by Matthew Turner (@turndog_million). You may remember him from a previous post, 100 Tips to Alleviate Self-Doubt. If there’s one word that fits perfectly with an author, it’s FREE. Here are five free services that can help build your author platform. 1. Twitter Let’s get this one out of the way. It […]

author website

Building Your First Website: Resource List

When writers ask me what the most important thing they should be doing to further their career—aside from write—it’s almost always start your own website. Even if you don’t consider yourself a tech person, services have advanced to the point where an average person can establish a site without knowing code, and without hiring professional […]

Paradise Lost Office

Creating a Successful App Without Programming Skills

Today’s guest post is by Jason Braun. You may remember him from an earlier guest post here at JaneFriedman.com: If the Book Is Dead, Then Why Buy a Zombie? I like this story because it illustrates new ways of thinking about your stories or content, plus not letting lack of technical skills stop you from playing […]