Building Your Business As An Author [Interview]

Author Biz podcast

Last week, I was delighted to be a guest on Stephen Campbell’s podcast, The Author Biz.

Some of the topics we cover in our 50-minute chat:

  • Why I usually discourage authors from blogging
  • My perspective on building author platform
  • Whether it’s important to build a Facebook following before you publish your first book (in short, no)
  • Why building a direct connection with your readers is an investment in your future sales and career growth
  • The challenge of measuring sales and marketing results with social media

Click here to listen to the show.


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