Q&A with Pronoun: An Increasingly Competitive Ebook Distributor
Pronoun works with independent authors to distribute their ebooks to the five major online retailers: Amazon, Apple, Barnes & Noble, Kobo, and Google Play. Pronoun charges authors nothing upfront, and doesn't take a cut of ebook sales either.
Is Amazon Exclusivity Right for You?
There are advantages to selling ebooks only through Amazon, and makes most sense for authors who are just starting out or who are relatively unknown.
When a Story Ending Doesn’t Satisfy
Sometimes endings are designed to satisfy, answering the questions posed along the way. Endings that allow you to leave as easily as you came in. But what if the ending isn't designed to satisfy?
Should You Submit Your Work to Agents or Editors?
Is it better to look for a literary agent first, or to approach editors and publishers? Much depends on the commercial potential of your work.
Book Marketing Resources for Authors: The Best of 2016
Every year, I share hundreds (even thousands) of articles and reports on book marketing. Here, I look back on the best of what I found in 2016.
Building a Platform to Land a Book Deal: Why It Often Fails
If you're preparing to pitch your nonfiction work to agents or publishers, you may have heard about the necessity of platform. What if you don't have one?
Using Amazon KDP Ads to Sell Your Ebook on Amazon
Amazon offers two ways for authors to advertise ebooks at their site. Learn how to smartly set up and manage product display and sponsored product ads.
Looking Back at 2016: Important Publishing Developments Authors Should Know
A round-up of important 2016 publishing news and trends that will affect authors in the years to come.
Writing Retreats: Bringing the Goodness Back Home With You
On the last day of your retreat or on your way back home, pose this question to yourself and take it seriously: How can I take the way I’m feeling home with me?
Writing Retreats: How to Make the Most of One
Productivity is certainly one goal of a retreat. But there are other desired outcomes, such as returning home rested, relaxed, and energized by the time away.
How to Avoid Sabotaging Your Creative Process
Learn about four tensions you may experience that have the potential to undermine your creative work and leave you feeling stuck.
A Self-Published Poet’s Path to Her First Book Deal
How a self-publishing poet achieved visibility for her book—and landed a book deal with traditional publisher Andrews McMeel.
How to Make Readers Deeply Connect to Your Characters
There is one secret ingredient to crafting a novel that readers will read from beginning to end. All the other elements are important and necessary, but they play supporting roles to this one.
The Value of Writing Retreats
Why must writers schedule time for residencies and retreats? Because in doing so, we honor an annual appointment with writer self-care.
What Is a Hybrid Publisher?
Defining a "hybrid publisher" is difficult; you will hear different descriptions depending on who you ask. Here's what you need to know to evaluate one.
When Brevity in Storytelling Is Bad
It's sometimes easier to cut a piece of writing if you can't see how to fix it. Just remove the offending bits, job done. But it can deaden a piece.
Pushing Up Against Your Limits
There are many analogies drawn between writing and sports: exercising your creative muscles, learning to go the distance, pushing up against your limits.
Your Novel’s First Scene: How to Start Right
Every reader starts a story cold, and you want to warm the reader up to your story as quickly as possible. Learn proven techniques for story openings.
How to Write a Great Story: A Roundup of Best Advice
A round-up of the best and most popular advice on writing craft and technique I've featured since 2010.
Negotiating Editorial Control in Publishing Contracts
Today’s guest post is from writer and Sidebar Saturdays blogger Matt Knight (@mattknightbooks). One of many worrisome areas for writers
How to Attract a Readership Based on Concept Alone
Ultimately, concept is far less important than character when it comes to determining the overall quality of your story, but your audience is attracted to your story based on your concept alone. Does your concept have what it takes to draw people in?
Marketing and Publishing Checklists for Writers
When embarking on a process that is new or unfamiliar, often you don't know what you don't know. A checklist helps you recognize what you don't know, so that many months later, you're not beating yourself up for complete ignorance. Without further ado, here are some of my most favored checklists, from sources I trust.
Gifts for Writers: Tech Savvy and Traditional Options
Before you buy another pen-and-pencil set for that writer in your life, consider some gift options that take their digital lives into consideration.
Using Multiple Points of View: When and How Is It Most Effective?
Some stories require greater scope, more voices, or a different context than can be delivered through the eyes of one protagonist. When you find this to be the case, consider using multiple viewpoints. However, you must think about several factors before launching into this greater undertaking.
Should You Hire a Professional Editor?
But being able to truly see if you’ve been successful in writing a compelling work requires objectivity and distance than can be hard to achieve on your own—and this is where a professional editor comes in.
Choosing Between Traditional and Indie Publishing
This week, I was a guest on the Create If Writing podcast, discussing traditional and independent publishing.
Do You Have Intention? How to Set Achievable and Meaningful Goals
The most successful people in every industry use goals as road maps to help them reach their desired destination. It’s no different for writers.
How to Get 10,000 Visits to Your Blog in One Day with No Platform
Getting traction for your online presence—especially a new blog—can feel like an impossible task when you're an unknown writer. But it can be done.
What Early Experiences Inform Your Fiction?
Author Kurt Rheinheimer discusses how the most precious vein for material is from just before he knew who he was and what was going on.
A Key to Great Writing: Make Every Word Count
If I could teach only one key to great writing, it would be this: Make every word count. Recognize the power of a single, well-chosen word. Trust it to do its work. As a rule, the more economically you use language, the more powerfully you will deliver your message.
Have Trouble Getting That Book Done? Try Doing Less.
There are countless ways to defeat ourselves, but the biggest and worst is to make the task too big and then feel daunted before we ever start
Balancing the Art of Writing with the Business of Publishing
Watch my 30-minute talk on how to bring together the art and business sides of your career in a way that doesn't feel like a bad marriage.
3 Things Your Traditional Publisher Is Unlikely to Do
The No. 1 disappointment of published authors is the lack of marketing support from their publisher. Here's how to prepare for what will—and won't—happen.
Building a Believable Chain of Events in Your Novel
Every action in your novel should be justified by the intersection of setting, context, pursuit, and characterization. They all need to make sense. They all need to fit. If you have to explain why something just happened, you’re telling the story backward.
How to Network Effectively (Even If You Hate Networking): Start Close to Home
If you want to sell books and have people read them, you have to meet other people and tell them about it. Learn the best networking strategies for people who hate networking.
How to Use Reddit to Market Your Books (Carefully)
Reddit is an online community where you can get your book in front of hundreds of thousands of readers for free. That is, if you have the right strategy.
How to Run Short-Term Social Media Campaigns
A short-term marketing campaign is a series of strategies designed to reach a goal in a defined period of time, and include projects such as book launches. A short-term campaign has four definite phases: planning, pre-launch, launch, and follow-through.
9 Tips to Building the Book Cover Design You Always Wanted
Book cover designer Joshua Jadon offers nine tips for creating a visually intriguing book cover.
How to Make Money from Your Website or Blog
I'm proud to have a feature in Writer's Digest magazine on how to monetize your website and blog. I detail eight methods.
Thinking of Running a Facebook Ad? Proceed with Caution
Author Martha Conway discusses optimizing Facebook ad settings to ensure a realistic click-through rate, and her overall results with Facebook ads.
When Should You Write for Exposure? 5 Questions to Ask
When deciding whether to write for free—or for exposure—here are 5 questions writers should ask.
A Round-Up of My Columns for Publishers Weekly
Last year, I began regularly contributing to Publishers Weekly on the topic of independent authorship and publishing. Here's a list of all my columns so far:
What Writers Too Often Overlook: Having a Call to Action
Just about every writer would love to have more readers—more readers of their books, their blog, their articles, or whatever creative work they’re producing. But few writers have given much thought to having a call to action that's associated with their work.
Are You a Push Marketer or a Pull Marketer?
If you want to be successful at selling today, you need to quit pushing your needs (please buy my book) and messages at potential readers and concentrate on figuring out how to pull them in by putting their needs above yours. Give them something valuable.
When the Writing Life Isn’t About Talent, Discipline, or Stubbornness
Author Melissa Yancy shines a new light on what failure brings to the writing life—and it isn't the usual reflection on rejection.
5 On: Caroline Leavitt
Author Caroline Leavitt reveals the fears behind her middle-of-the-night writer anxieties, the contents of her colored book tour folders, her reaction to the praise her latest novel is receiving, and more in this 5 On interview.
The Publishing Industry in 2016: A Status Update
Traditional publishers are experiencing a slump, and the decline of Barnes & Noble isn't helping. A look at news and trends in book publishing in 2016.
Getting Ready to Launch a Book? Start with These 5 Questions
Social media and marketing expert Andrea Dunlop lists five questions you should ask yourself when starting to plan your book launch.
How to Leverage the Power of Someone Else’s Platform (Without Being Smarmy)
Kirsten Oliphant explains how to reach out to others who can help you build your author platform and how to generate a great pitch for collaboration.
The Power of Pods: Ask Your Friends to Lead a Mini-Brigade on Your Behalf
Author Robert Wilder explains the concept of pods (spheres of influence) and how to use them to help promote your book.