How to Build an Author Website: Getting Started Guide

I strongly advocate all authors start and maintain a website as part of their long-term marketing efforts and ongoing platform development. But it’s an intimidating project because so few authors have been in a position to create, manage, or oversee websites. Where do you even begin?

A Good Memoir Is an Act of Service

The human condition in its alienation, pain, and joy yearns for a faithful scribe. Memoir offers readers that ultimate safe harbor: the knowledge that they are not alone.

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How to Write a Killer Villain

Just like your hero, your villain should be fully three-dimensional: fallible, flawed, and complete with a backstory that explains being so downright nasty.

The Complete Guide to Query Letters

The query letter has one purpose, and one purpose only: to seduce the agent or editor into reading or requesting your work. The query letter is so much of a sales piece that it’s quite possible to write one without having written a word of the manuscript. All it requires is a firm grasp of your story premise.

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Why Do Writers Hire Book Coaches?

Book coaching is much more than editorial support. Coaches help clients complete a transformation—from someone who wants to write a book into someone who has created a book they are proud of.

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The Wonderful Thing About Line Edits

The point of line edits isn’t to say, “My way is better!”, but to give a fellow author the gift of a fresh pair of eyes and ears and alternatives to reflect upon.

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The Pros and Cons of Present Tense

To convey a sense of immediacy, nothing beats the present tense. But for readers to want to stay in that moment, your scenes must be suspenseful and compelling.

How to Reach Out to Influencers for Book Promotion

You don’t need an influencer’s clout to make your book and brand successful, but it can help expose your work to a larger audience. Before you reach out, here are some important do’s & don’ts to keep in mind.

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The Value of Touching Details

The point of fiction is to make believers out of us. Small details provide authenticity, making an invented world feel real enough to invest in emotionally.