Best Business Advice for Writers is a monthly link round-up where I share the best online articles focused on the business of writing and publishing. Share any best reads you’ve found lately in the comments.
If this round-up is helpful, then you might be interested in the digital magazine I’m launching this fall, Scratch. It’s all about the intersection of writing and money. Click here to sign up for an alert when we launch.
How to Devise the Best Marketing Strategy for the Holidays by M. Louisa Locke (@mlouisalocke)
Writes Locke: “Everywhere the discussion is raging among indie authors: should they [use] KDP Select for the holidays or not? This is an important decision because, if last holiday is any guide, the bulk of ebook sales are going to come in the ninety days after December 25, when huge numbers of new ereaders and tablets of all sorts are found gift-wrapped under the tree.” Click here to read the full post.
The Six Best Book Marketing Blogs by Chris Robley (@ChrisRobley)
This is a short and sweet round-up of blogs that focus on book marketing advice, featuring some well-known sites (The Creative Penn), and some less known (IBMG). Visit the BookBaby blog for the list.
GalleyCat’s Freelance Editor Directory by Jason Boog (@jasonboog)
GalleyCat has built a free, automatically updated directory where editors can post their services and writers can seek freelance editors. As with any system (automated or vetted), do your due diligence before hiring anyone. (Here’s excellent advice on hiring a freelance editor.)
This post is from the comics world, but much of it applies to freelancers in any creative industry. Visit Thrillbent to read, where you’ll also find a great discussion thread.
5 Authors Using Social Media to Reach Readers and Sell Books by Alyssa Kritsch (@AlyssaMK)
While this article doesn’t do a deep dive on social media strategy, it does provide excellent inspiration and examples of how authors use social media well, and in a way that fits their personalities. Read more at the HootSuite blog.
Goodreads for Authors With Patrick Brown by Joanna Penn (@thecreativepenn)
New to Goodreads? Unsure how to use it as an author? Here’s a great 101 post, at The Creative Penn.
Addendums, Rights Grabs, and Agents by Kristine Rusch (@KristineRusch)
If you’re an author under contract, and you receive an addendum either from your publisher or your agent, this is a must-read post on whether or not you should sign it.
Enjoy this round-up? Don’t miss earlier installments full of goodness.
Jane Friedman (@JaneFriedman) has 20 years of experience in the publishing industry, with expertise in digital media strategy for authors and publishers. She is the publisher of The Hot Sheet, the essential newsletter on the publishing industry for authors, and was named Publishing Commentator of the Year by Digital Book World in 2019.
In addition to being a columnist for Publishers Weekly, Jane is a professor with The Great Courses, which released her 24-lecture series, How to Publish Your Book. Her book for creative writers, The Business of Being a Writer (University of Chicago Press), received a starred review from Library Journal.
Jane speaks regularly at conferences and industry events such as BookExpo America, Digital Book World, and the AWP Conference, and has served on panels with the National Endowment for the Arts and the Creative Work Fund. Find out more.