Helping authors and publishers make smart decisions in the digital age

I publish newsletters for authors and write for outlets such as Publishers Weekly.

I offer consulting and critiques on all aspects of the publishing business.

Learn more

I'm a Great Courses professor and also teach interactive classes throughout the year.

Don’t Know How to Market Your Book? Start in Your Own Backyard
When You Shouldn’t Hire and Pay For a Professional Editor
Publishing Industry Status Report: Important Stories for Authors in 2017
Social Media for Authors: The Toughest Topic to Advise On
What’s More Important: Author Websites or Social Media?
Secrets to Developing the Best Title for Your Nonfiction Book
Creation and Doubt Are Conjoined Twins
Writing Secondary Characters That Pop—And Sell More Books
MailChimp Alternatives for Authors
Emotional Etiquette for the Writer Seeking an Agent
The Challenges of First-Person POV
6 Common Sense Steps to Secure a WordPress Website
Troubleshooting for Writers: 7 Questions to Ask When You Lose Desire to Finish Your Book
How to Turn a Microsoft Word Document Into an Ebook (EPUB)
What Belongs on an Author Website Homepage? 4 Key Elements
Having Trouble With Plot? Look at Your Characters.
How Time Zone Differences Affect Your Book Marketing
Using Amazon Ads to Sell a YA Novel: A Detailed Analysis
Reader Analytics from Jellybooks: Crunching the Numbers to Improve Book Marketing and Sales
The WordPress Plugins I Can’t Live Without